At the November Boardwalk Beach Resort Condominium Owners Reception, Royal American Beach Getaways General Manager Lee Ann Leonard announced that the vacation rental management company is now a Vacation Rentals by Choice HotelsTM member. “The Choice website, ChoiceHotels.com, enjoys more than 175 million website visits annually, and now those guests will have the opportunity to book your condos,” Leonard told the more than 50 owners present. Leonard added that all owners on the Royal American program will benefit from Choice Hotels’ large-scale advertising efforts as well as their award winning rewards program, Choice Privileges®. For partnering with Royal American, owners will receive discounted stays at Choice properties in the USA as well as elite status in Choice Privileges® providing the opportunity to earn rewards including free nights and digital gift cards good at more than 80 different restaurants and retailers, Leonard shared.
In March 2014, Royal American forged a strategic alliance with global distribution giant HomeAway.com, investing a quarter of a million dollars to flood the travel website with its property listings. “Partnering with Vacation Rentals by Choice Hotels was the logical next step,” commented Vice President of Operations Mike Greer. “Our goal is to double our inventory,” Greer added. “To do that, we’re guaranteeing owners’ annual and monthly income in writing. Meeting those guarantees and keeping owners satisfied means garnering the most exposure possible for their units. Leveraging the power of a national brand enables us to deliver maximum exposure and, ultimately, maximum owner income.”
“Choice Hotels is extremely selective when identifying potential vacation rental partners,” said Steve Caron, Vice President, Vacation Rentals by Choice Hotels. “Royal American’s property portfolio was the right fit.”
Royal American Beach Getaways currently represents approximately 200 owners in more than fifteen different Panama City Beach, Florida properties. The company is based in Panama City Beach, and senior management lives in and serves the community and destination. To learn more about Royal American’s program, vacation rental owners can call (850) 230-4611 or visit RABeachGetaways.com.
The Royal American Beach Getaways Welcome Center is located at 9400 South Thomas Drive, Panama City Beach, Florida, 32408.
Choice Hotels International, Inc. (NYSE: CHH) is one of the world’s largest lodging companies. With more than 6,400 hotels franchised in more than 40 countries and territories, Choice Hotels International® represents more than 500,000 rooms around the globe. The company’s Ascend Hotel Collection®, Cambria® hotels & suites, Comfort Inn®, Comfort Suites®, Sleep Inn®, Quality®, Clarion®, MainStay Suites®, Suburban Extended Stay Hotel®, Econo Lodge®, Rodeway Inn® and Vacation Rentals by Choice Hotels™ brands provide a spectrum of lodging choices to meet guest needs. With more than 28 million members and counting, the Choice Privileges® rewards program enhances every trip a guest takes, with benefits ranging from instant, every day rewards to exceptional experiences, starting right when they join. All hotels and vacation rentals are independently owned and operated. Visit www.choicehotels.com for more information.
